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Truth is Remarkable

Celebrity Endorsed, Designer Approved.

Since its launch in late December 2009, the Band Of Outsiders website has garnered dozens of awards and accolades from the design, fashion and tech communities. Dubbed the world's first seamless drag-n-drop eCommerce store, the site continues to be a favorite among critics and fashionistas alike...

Citysearch Launches New Media Co.

Citysearch is now a flagship publisher on the CityGrid® network and has subsequently changed its name to CityGrid Media. The new media company, a property of Barry Diller's IAC, boasts over 15 million business profile listings, 3 million user-generated & editorial reviews, and 1 million local advertisers.

Ad Campaign Garners 19% Conversion

After building the entire brand from the ground up, getting press on the cover of the NY Times, producing a robust social networking website, and driving thousands of users to the site, we were asked by likeZEBRA to produce an integrated digital campaign that would drive millions
to their site.

Reigniting An
Iconic Brand

With sales skyrocketing to $224 million in 1989, LA Gear was the third largest shoe brand alongside Nike and Reebok. Overtime, LA Gear slowly slipped into the memory of fashion runways and playgrounds nationwide. Now more than a decade later, they're back with a new line of fresh styles and retro classics! LA Gear partnered with La Visual to help rebrand the original 1984 logo and...

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Corporate Identity

Citysearch
Offerings:
Brand Strategy & Corporate Identity
Awards:
3 Communicator Awards
Categories: Corporate Identity - Business Card, Letterhead & Envelope, Logo
Year:
2010
View the Site:
http://www.citygridmedia.com
Citysearch Launches New Media Company

Ever since the launch of its CityGrid local advertising network at the beginning of the year, Citysearch has been putting most of its efforts into building out CityGrid as the largest network of local advertisers and apps. Citysearch is now simply a flagship publisher on the CityGrid network and has subsequently changed its name to CityGrid Media. The new media company, a property of Barry Diller's IAC, boasts over 15 million business profile listings, 3 million user & editorial reviews and 1 million local advertisers.


CityGrid Print
Shirt
Branding a Media Mogul

With the monumental task of combining all of IAC's local search properties under the umbrella of one name, La Visual delivered an exceptional brand establishing CityGrid Media as the authority in the local advertising space. La Visual's approach (and the inherent project challenge) was to produce an identity system that established the newly formed CityGrid Media as the trusted leader in all things local and mobile, while highlighting its robust search capabilities and innovative advertising solutions.


CityGrid Web
Rapid Fire Results

Since the launch, CityGrid's growth has exploded, delivering more than half of Citysearch's total revenue, according to Mashable. CityGrid media is now the trusted leader in the space, and the launch of the new company and identity system was well received by the press.


CityGrid Graph
"La Visual's sense of style and process was forward thinking and allowed them to dig deep, delivering an intellectual and strategic approach on every level. I highly recommend them as an authority on brand identity in Los Angeles."
Jay Heratti, CEO | Citysearch
Case Studies:

ValueClick Media BluePin Product Launch

likeZEBRA Integrated Marketing

Intuit Small Business Finance Works

LA Gear Rebrand

Intuit Event Branding

Citysearch Corporate Identity

Band Of Outsiders eCommerce Website

MySpace Website Redesign

likeZEBRA New Product Launch